| Our Story | Our Mission | Core Values | Social Entrepreneurs | 20 Year Scrapbook | Board of Directors | Donor List |
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NEW Board Members pictured L to R: Back Row: Nancy de los Santos, Bea Stotzer, Maria Guerra, Joan Kradin
Front Row: Elisa Arevalo, Diane Tasaka
NEW Board Members not pictured: Elisa Arevalo, Karime Sanchez Bradvica, Alice
Cardenas,
Miguel Escobar, Leo Estrada, and Jess Womack
In 1984, NEW's founders committed themselves to prove you can reduce poverty by focusing on the needs of women and children. They began by designing and building an affordable housing program for single working parents.These founding mothers, successful Latinas and community  leaders who knew firsthand the struggles of growing up poor, shared a powerful, fundamental belief - that working parents are self-motivated and responsible.
Parents remain in the clutch of poverty when they lack access to the resources they need. So what do they need? NEW asked and learned from their input. Parents need:
• Safe and affordable housing.
• On-site child-care.
• Educational workshops.
• Social programs and job training.
With these tools, self-motivated, responsible parents can set and succeed at their own individual goals. By providing these tools NEW has raised the bar, setting a NEW standard of excellence in affordable housing nationwide.
Through this website, you can gain a better understanding of the NEW holistic approach to economic development, a winning, comprehensive strategy for addressing poverty from the perspective of women and children. Welcome.
Elisa Arevalo
Vice President
Latino Remittance Marketing
Wells Fargo
Karime Sanchez Bradvica
Vice President of External Affairs
AT&T
Alice Cardenas
Chief Financial Officer – Screen Actors Guild
Administrative Corporation
Nancy de los Santos
GT Productions
Miguel Escobar(Board Vice President)
President
Angel Works
Leo Estrada
Professor
University of California, Los Angeles
Maria Antonieta Guerra
President
Maria A. Guerra Associates
Joan Kradin
(Board Treasurer)
Senior Vice President
Greer Daily
Maria Rodriguez*
Senior Counsel
Kaiser Foundation Health Plan
Dr. Marta E. Sanchez
Assistant Dean of Clinical Education
Loyola Marymount University
Beatriz Olvera Stotzer (Board President)
Chief Executive Officer
NEWCapital, LLC.
Diane Tasaka
President
HT Group
Jess Womack (Board Secretary)
Attorney and Counselor, Retired
At New Economics for Women, we define ourselves as Social Entrepreneurs. What is that? Well, like business entrepreneurs we are
But what makes social entrepreneurs different from business entrepreneurs is that we have an explicit mission in mind -- to reduce poverty by creating wealth opportunities for women and children. We measure our success based on what improvements families experience in their quality of life indicated by increased wealth, education and health as a result of being touched by NEW.
Our best measure of success is not how much profit we make but the extent to which we create social value. We create change by:
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Adopting a mission to create and increase value from
the perspective of the people we serve; |
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Recognizing and relentlessly pursuing new opportunities
to serve that mission; |
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Engaging in a process of continuous innovation,
adaptation, and learning; |
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Acting boldly without being limited to resources
currently in hand; |
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Exhibiting integrity and accepting accountability for creating tangible social and financial returns to our constituents. |
As social entrepreneurs, we seek out opportunities to improve society and take action. We attack the underlying causes of problems rather than simply treating symptoms. And, although we act locally, we believe our actions have stimulate global improvements. In an example of far reaching impact, once some of our families gain a financial foothold, they make investments in their native countries. So the cycle of wealth creation replaces the cycle of poverty in ever widening circles.
Over twenty years ago. 1985. Ronald Reagan is our second term President. A first class stamp costs twenty cents. Tina Turner asks "What's Love Got to Do with It?" earning herself a Grammy. And in Los Angeles, California, New Economics for Women is incorporated.
Over the next two decades, NEW keeps focused on economic empowerment; keeps on breaking NEW ground. Take a look
at our online scrapbook and enjoy a nostalgic look at where we've been.
Maria Rodriguez
1953-2009
Founding Member of NEW
Maria’s legal career spanned 30 years. She practiced public interest law in San Francisco with Public Advocates and later became the Director of the Chicana Rights Project at the Mexican-American Legal Defense and Educational Fund . Maria was a partner at Parkinson, Wolf, Lazar & Leo and in 1990 she joined Kaiser Permanente and worked as Senior Counsel until 2009.
Maria served on various boards including the California Women’s Law Center, Comision Femenil de Los Angeles and the LA Regional Family Planning Council.
She envisioned a better world, loved music, art, cooking, travel, floral design and was happiest in the company of her daughter, family and friends. Maria was an amiable, gregarious person who made everyone feel special and important. She is loved and mourned by a large group of friends and colleagues.
Rodriguez is survived by her beloved daughter Cristina Manzano, her spouse, Angel Manzano and eight siblings: Irene Rodriguez (Fresno), Gloria Rodriguez (Fresno), Gregoria Rodriguez (Madera), Alicia Rodriguez (Santa Monica), Peter Rodriguez (Tulare), Adella Salazar (Morgan Hill), Ramiro Rodriguez (Tulare) and Dino Rodriguez (Madera). She leaves behind 16 nieces and nephews and two godchildren, Melinda and Adriana Santana. |
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At New Economics for Women (NEW) we have a mission -- to reduce poverty by creating wealth opportunities for women and children. We realize that overcoming poverty and achieving family and personal prosperity are very broad goals. That's why we measure our success by the specific improvements families experience in their quality of life such as increased wealth, education and health as a result of being touched by NEW.
We implement a holistic approach to all we do - from addressing families' basic needs, such as finding a stable and safe place to live, to supporting ambitious plans such as purchasing a home or starting a business.
NEW families come to realize their goals and to courageously create and pursue new dreams.
Adopted July 30, 2004
We believe a safe, dignified HOME and nurturing, supportive community
is the pathway to creating strong, prosperous, self-sufficient families.
NEW embraces the following core values to achieve that end.
At NEW, we are transparent, fair and consistent in dealing with all people regardless of their history, background, race, or economic status. We insist on honesty in thought and action, integrity and trustworthiness in all our activities. When we say we will do something, we do it; when we say we cannot or will not do something, then we respectfully explain the reasons for our decisions and actions. We have tolerance for honest mistakes.
We believe our success is driven by the commitment and excellence of our people. We attract and retain result-oriented people who are passionate about their work and their lives. We encourage individual initiative by creating opportunities to learn, grow, and take reasonable risks. We respect the individual rights and dignity of all people.
We strive relentlessly to exceed the expectations of our customers, both internal and external. We will be proactive in our communications, giving information they need to make balanced decisions about their lives. In all our dealings, we will look for win-win solutions. In all our solutions, we will seek to provide the highest possible value both for our customers, our partners, and our employees and for NEW, itself.
We realize the privileges of family; friends and community we now enjoy are gifts we must cherish. This places on us the obligation to be responsible people, always actively looking at ways to build and enrich the lives of those around us. We listen in order to be heard for we are in the business of improving the quality of life through our actions.
We are an "open" organization that encourages, seeks out and incorporates feedback from all our stakeholders - our employees, customers and partners. We share knowledge through teamwork, taking time to teach and talk to one another. We are flexible and willing to try out different ways and methods that will build up our organization. We believe that there will always exists a better way and hence we focus not only on doing the "right thing,” but doing the "right thing in the right way.”
We continue to progress and grow by way of creativity, dreams, and imagination. We exist to provide added value for we believe in the sheer joy that comes from the advancement, application, and innovation of our services, programs and projects that benefits others.
We are satisfied with nothing less than the very best in everything we do. We will continue to raise the bar for everyone. We are at our best when our best is needed. A reflection of our excellence is the enthusiasm of what we enjoy that we are doing for it brushes off upon those with whom we come in contact. The great fun we create is for all of us to discover just how good we can really be. We work with passion, commitment and enthusiasm.
We cultivate the ability to make decisions and think alone. We are not afraid of failure, but learn from it. We respect individual initiative and personal growth. We cooperate at all levels and are interested in finding the best way and discovering the best means to a solution for this leads to excellence.
We focus on understanding the root causes of unsustainable behavior, on individual, family, group and organizational levels. We seek to foster behaviors that get at these root causes and to restructure systems and shift mindsets that will help move low income families and NEW itself toward sustainability.
We focus our energy on activities that will directly lead to sustainable outcomes. These outcomes are for the organization, its employees, partners and clients. Sustainable outcomes are those that will endure and have long-lasting effect. Sustainability means that the fruits of our efforts create an infrastructure that can endure despite unfavorable or unforeseen threats. Sustainability means that we will continue to build on our past experience and knowledge, maintain the fruits of our prior labor, grow to greater heights with each accomplishment and look to long term benefit as opposed to short term gain.
We thank the Donors who make
our outcomes possible.
$100,000 and above
Bank of America Foundation
City of Los Angeles
County of Los Angeles
Ford Foundation
Housing & Urban Development (HUD)
National Council of La Raza
$50,000 and above
California Community Foundation
Pfaffinger Foundation Shelter Partnership – In Kind Donation
State of California
Wachovia Foundation
Washington Mutual Bank
$15,000 and above
Citigroup Foundation
Dwight Stuart Youth Foundation
George C. Hopkins Construction
Kraft Goods Global, Inc.
United Way of Greater Los Angeles 28,414.31
Wells Fargo Bank Foundation
Whitecap Foundation
$1000 and above
Alejandro Lara
Alice Cardenas
Americas United Bank
AT&T
Bank of the West
Carolyn Webb de Macias
Claudia Keller
Comerica 4,000
Consumer Action Foundation
Councilwoman Jan Perry
Davis & Lara LLP
Deanna Henderson
Dr. Judy Chu
Elva Lima
HBL Security
Healthy Families
Housing Authority of the City of Los Angeles (HACLA)
HT Group
Jess Womack
Jo Ann Caldwell
Joan Kradin
Joan Schumacher
Kaiser Permanente
KC Distance Learning
LANHS-LAHD RFP
Manufacturers Bank
Maria Antoinetta Guerra
Marlene Canter
Milken Family Foundation
Nancy De Los Santos
National Association of Latino Elected Officials (NALEO)
Olga M. Lopez
Orbach, Huff & Suarez LLP
Spanish Coalition for Housing
State Farm Mutual Automobile
Sunair Children’s Foundation
Supervisor Gloria Molina
TechZone
The California Endowment
The Walt Disney Company
The Women’s Foundation of California
Union Bank of Southern California
University of Southern California Community Relations
University of Southern California Mexican American Alumni Association
Verizon
New Economics for Women will not sell or trade donor personal or contact information.
New Economics for Women will not send mailings on behalf of other organizations. |
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Our 2008-2009 Donors